We strongly believe that the Islamic Tourism industry is booming and while online reviews are great, Awards & Recognitions always help to create a strong brand, customer loyalty, trust in the brand. It is proven that awards and recognition in crease business revenue and employee satisfaction. Additionally, as Islamic Tourism industry lovers, we wish to recognize those organizations that are shaping the industry and showcase them to our strong leadership. This way, we intend to bring out the best in the Islamic Tourism industry and highlight it for the world to see

Dato’ Noor Zaleha Binti Baharuddin

Organizing Chairman Message

Alhamdulillah, Malaysia has maintained its top spot as the preferred halal tourist destination in the MasterCard-Crescent Rating Global Muslim Travel Index (GMTI) 2022. We have also won among other Muslim world recognition as the “Top Muslim Friendly Destination of the Year (OIC) 2022”.

This and other known Islamic achievements by Malaysia clearly  indicates that Malaysia had set its pace  to grow peacefully as most preferred Islamic destination in the world.

World Islamic Tourism Award 2023  committee comprises the best of best in this tourism industry. They are chosen as they are not only expert  in their various sectors but each having closed to 40 years of experience in this fraternity. Muslims are encouraged to travel to see the greatness of Allah’s creation, to strengthen mental health and spiritual significance and appreciate the creation of Allah SWT.

The significant of this World  Islamic Tourism Award (WITA) is to strengthen the Islamic Tourism Ecosystem where the awards winners have long established themselves  in their products and services rendered globally. Awards winners are not only heroes in Islamic tourism industry but a have ascertained and proved professionally by following the guidelines, standard and certification for Muslim Friendly Tourism and Hospitality.

Congratulations to all the winners for achieving this highest and prestigious award.

Once again thank you very much to all who have participated in making this award momentous with great success.

Al’hamdulillah and Thank you.

World Islamic Tourism Award 2023 (WITA)

Awards Procedure



Tourism companies and Hotels submit their nomination online


First Level Jury Review

Our jury team reviews the nomination and assigns a winning % for each nomination



Our jury and management team inspect the resort / Companies and submit a report to the jury team


Final Jury Review

Our team of jury reviews the finalists with all parameters and select the winner for each category


Winner Announcement

The winners will be published in various PR, News and Social Media platforms


Key dates for World International Tourism Award (WITA)


Nomination will open starting from 1st April 2023 until 30th July 2023

Official judging

Official judging will start around June or July 2023​


Business Verification meetings will be host in August 2023
(If Applicable)

Winner announcement

Winner will be announce on 30th August 2023​


Gala Award Dinner will be held in Sunway Resort Hotel on 15th September 2023​

Nominee Benefits

Recognition & Rewards

We award and celebrate service excellence in Islamic Tourism Industry, Hajj and Umrah which offers a great recognition

Worldwide Promotion

Benefit from the global promotions of World Islamic Tourism Awards to take your brand to next level

Customer Growth

Generates exposure to an expanded travel market such as Islamic Tourism, Hajj, Umrah & Hospitality

Staff Recognition

Motivation, employee job satisfaction, High productivity and morale are boosted by well-deserved staff recognition.

Networking Opportunities

Connect with Islamic Tourism industry leaders worldwide and forge new opportunities through networking at Gala Dinner

Nominees Profile